zahirafashion

A couple of weeks ago I headed off to London again! It was for the Next Autumn/Winter New In event which was held at The Hamyard Hotel (which is near Piccadilly Circus). I love heading down to London for events related to Next. They have the best social media team which make the events even more fun!



I was lucky enough to bring my cousin along with me (he loves coming to events with me!) and it's always so nice seeing him as he lives so close to London and I live so far away! We headed to the hotel and it was absolutely beautiful. There was so many gorgeous clothes to see and so much yummy food to eat and yummy cocktails to drink!





I caught up with lots of lovely fellow bloggers which was so nice! I think as soon as you catch up with other bloggers at events time goes WAY to fast. I loved seeing the Next girls too and it's always so nice chatting to them!


Russian Red by MAC Lipstick - Selfridges
Silver Collar Necklace - Topshop
Black Crop Top - Miss Selfridge
Maxi Skirt - Mink Pink via Glue Store
Sandals - Topshop
I wore this outfit for the event with a leather jacket as it was a sunny but not so warm day! They had an amazing illustrator at the event which illustrated my outfit and I can't wait to hang this illustration on my wall!

Are you a fan of Next? What clothes have you got your eye on this Autumn/Winter?Twitter//Instagram//Facebook

One thing I love about blogging is getting an insight and a little sneak peak to what's in store for some of the country's biggest brands for the following season. On Wednesday I was lucky enough to get an invite to the New Look Autumn/Winter press day! So in the early hours of Wednesday I hopped on the slow train down to London to go to the event. New Look didn't disappoint they have so much goodness in store next season which I can't wait to get my hands on!
Their Autumn/Winter collection was so gorgeous! There was a lot of dark purple, tassels and paisley prints which I absolutely loved. I loved how there was plenty of sequins to be seen too!
This collection was my favourite! I loved the floral prints, pastels and how each item was very lightweight and stylish and looked a lot more expensive than it is!
This underwear wall I thought was amazing! I am a massive New Look underwear fan (seriously their underwear is amazing!) and I can't wait to treat myself to some of these pieces in the upcoming months!

This type of shoe is around a lot at the moment and it seems to be a trend that is here to stay! I love how this is the perfect winter boot to dress up an outfit.

The Autumn/Winter accessories were all so dreamy! I literally wanted to buy everything! I loved this pastel blue bag and matching heels!
I love how the skater shoe trend is here to stay too! You may have seen my love for skater shoes at the moment in my last blog post here!
All in all the New Look press day was amazing! There's so much goodness coming your way this Autumn/Winter!

What do you think of New Look? Are you looking forward to Autumn/Winter?
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For me a lot of brand campaigns seem quite repetitive but the Me by Me campaign by TK Maxx is totally different. One thing I love about TK Maxx is how it's not your typical fashion brand. It sums up unique style in a way because in every TK maxx store it's completely different.


Me by Me uses real TK Maxx shoppers being themselves which I think is something which really represents TK Maxx well. I love how the advert (you can watch the advert here) shows shoppers being themselves, celebrating unique style and showing that you don't have to follow the crowd when it comes to fashion. The advert shows that you have to celebrate your unique style and individuality is what makes us special, especially when it comes to fashion.

A few weeks ago I went down to London for the event. I saw mega babes such as Laura, Kristabel and Clare which was so nice as they're all absolutely lovely. We were treated to yummy food and amazing cocktails!
So here's the really exciting bit! TK Maxx are giving you all the chance to win a £60 gift card to celebrate the Me by Me campaign! All you have to do is follow me and TK Maxx on twitter and tweet their favourite Me by Me look which sums up your style! You can also have extra entries following me via social media channels! You can enter via rafflecopter here:
a Rafflecopter giveaway
The giveaway will be open for a week! Good Luck! What do you think of TK Maxx? What do you think of their new campaign?

Please tweet your favourite look/outfit which describes you to @TKMaxx_uk & @Fashiontrain using the hashtag #mebyme to enter! Twitter//Instagram//Facebook